Enthusiast Gaming Holdings (TSX: EGLX)(OTCQB: ENGMF)(FSE: 2AV), North America’s largest gaming site, hitting over 300 million monthly video game and eSports fans worldwide, is delighted to announce that Samsung has concluded an integrated sponsorship arrangement, combining the internet, content, eSports and entertainment channels in Enthusiast Gaming.
The sponsorship activation will be carried out across the whole platform of Enthusiast Gaming, including:
- Brand positioning and advertising action, including live-streamed video, with team influencers and brand ambassadors
- Team funding of Luminosity Gaming, including badge placements on team uniforms and separate activations for entertainment,
- Inside some Enthusiast internet Web and YouTube properties, custom content integrations,
- On social media networks, badge positioning,
- Enthusiast television outlets show media ads,
- 2021 EGLX event funding
Adrian Montgomery, CEO of Enthusiast Gaming, added, “We are pleased to announce Samsung as an Enthusiast gaming partner and to work with them across our suite of integrated media, esports and entertainment assets to create awareness and drive share for their leading PC offerings, exclusively designed for gamers.” “Working with Samsung, a global electronics leader, and having their logo on our Luminosity jerseys is an honour.”
About Enthusiast Gaming
Enthusiast Gaming is creating the world’s largest community media network for players and esports lovers, which on a monthly basis hits over 300 million gaming enthusiasts. The company’s enterprise is now the biggest gaming site in North America and the UK and includes four key pillars: Esports, Content, Talent and Entertainment.
The esports subsidiary of Enthusiast Games, Luminosity Gaming, is a leading global esports franchise that consists of 7 owned and operated professional esports teams, including the Vancouver Titans Overwatch team and the Seattle Surge Call of Duty team.
Together, its 100 gaming-related websites, including The Sims Resource, Destructoid, and The Escapist, produce 1.1 billion monthly page views. The talent division of Enthusiast partners with over 1,000 YouTube producers collaborating with leading gaming talents such as Pokimane, Flamingo, Anomaly, and The Sidemen, attracting nearly 3 billion views a month.